Storytelling goes down as climate change advocate’s key method

A unique platform for climate change advocacy is what CTU Main academic has up her sleeve.

Storytelling can never be underrated especially with big books, Prof. Mydah Kabingue explains, in a statement, as a way of evoking awareness to the residents of Sudlon and some barangays in Metro Cebu.

Her role in the extension project, being the advocacy and communications coordinator, prompted her to favor the power of the ‘narrative’,  as a development communication method.

Part of the inspiration was drawn from her participation in the waste management  training at the Weitz Center for Sustainable Development in Israel in 2017 and seminar-workshop on climate change in the U.S.A. in 2015,  where she began to launch the idea on mitigating  environmental degradation on her youtube video “Waste Reduction Measures for Cebu City, Philippines”, especially that Cebu is one of the three major areas in the country plunged into the perennial problem.

The book [with copyright and ISBN] is an offshoot of the output from her one-month immersion in Israel, developed around what she considered as the pillars of the project: education, communication, research and hopefully a material recovery facility (MRF).

She hopes to conduct training on storytelling using her book in CTU Main  this October. UICP