Bachelor of Science in Tourism Management
The Bachelor of Science in Tourism Management (BSTM) program is anchored in the dynamic and multidisciplinary fields of tourism education. It is designed to equip students with the knowledge, skills, and values crucial for performing operational tasks and exercising managerial functions across diverse sectors of the tourism industry. These include travel agency management, tour operations, tour guiding services, tourism planning and product development, events management, transportation services, and other emerging and specialized areas in global tourism. The program emphasizes service excellence, cultural sensitivity, sustainability, and innovation, preparing graduates to thrive in both local and international tourism environments while contributing to destination competitiveness and socio-economic development.
I
II
III
IV
V
VI
VII
VII
IX
TOTAL UNITS OF THE CURRICULUM
Non-ABM Courses (N-ABM)
General Education Courses
Business Management Education Courses (BME)
Tourism and Hospitality Core Courses (THC)
Tourism Professional Core Courses (TPC)
Tourism Management Professional Electives (TMPE)
Practicum Training Program (PTP)
National Service Training Program (NSTP)
Physical Activities Through Health and Fitness (PATHFit)
TOTAL
UNITS
(15)
48
6
30
30
24
14
6
8
166+(15)
Program Educational Objectives
BSTM Program Educational Objectives (PEOs):
PEO 1. Demonstrate leadership, innovation, and ethical professionalism in managing tourism operations and enterprise.
PEO 2. Apply globally competitive and industry-response competencies in tourism planning, product development, marketing, and service delivery.
PEO 3. Promote sustainable, inclusive, and culturally sensitive tourism initiatives.
PEO 4. Establish and maintain strategic partnerships with stakeholders in the tourism sector.
PEO 5. Engage in lifelong learning and continuous professional development in tourism.
Program Outcomes
Outcomes of BS Tourism Management graduates:
PO 1. Articulate and discuss the latest developments in the specific field of practice. (CMO 62, s. 2017, p. 5)
PO 2. Develop appropriate marketing programs and arrange required travel services. (CMO 62, s. 2017, p. 6)
PO 3. Work effectively and independently in multi-disciplinary and multi-cultural teams. (CMO 62, s. 2017, p. 5)
PO 4. Act in recognition of professional, social, and ethical responsibility. (CMO 62, s. 2017, p. 5)
PO 5. Utilize information technology applications (e.g. CRS, GDS) for tourism and hospitality. (CMO 62, s. 2017, p. 6)
PO 6. Demonstrate knowledge of tourism industry, local tourism products and services. (CMO 62, s. 2017, p. 5)
PO 7. Demonstrate administrative and managerial skills in a service-oriented business organization. (CMO 62, s. 2017, p. 6)
PO 8. Plan, implement and monitor tours and sales activities. (CMO 62, s. 2017, p. 6)
PO 9. Utilize information various communication channels proficiently in dealing with guests and colleagues. (CMO 62, s. 2017, p. 6)
PO 10. Effectively communicate orally and in writing using English, Filipino, Mother Tongue Language and a Foreign Language. (CMO 62, s. 2017, p. 5)
PO 11. Plan, develop and evaluate tourism sites and attractions. (CMO 62, s. 2017, p. 6)
